Kore Crunchy Bites — TikTok Content Calendar

Weeks 1–2

Make the noise

Week 1 · Clip 1 · ASMR

POV: you hear this in traffic…

✨ Teaser

0:08

Black screen. Waveform. Then the pour.

original sound

#KoreBites #AkaraChips #NaijaSnacks

TikTok Clip · 0:08

Video Copy

0:00 Black screen, waveform sticker, text: POV: you hear this in traffic… 0:03 Pour Kore into a ceramic bowl, phone mic close. No music, only crunch. 0:07 Card flashes: AKARA JUST GOT LOUD. Follow for Batch 01.

Idea & Meaning

Silence scroll-stops, then the crunch lands. Tabitha's and Bonita both grew on ASMR pours, and Turtle Chips proved texture alone can carry a launch. No face, no studio, just a bowl and a phone.

Full Caption

Sound on. Akara Chips, Koose, Kosai, Acarajé, now in a 20g crunch. Follow so you do not miss Batch 01.

Hashtags

#KoreBites#AkaraChips#NaijaSnacks#CrunchTest#FoodTokNG

Reference

Tabitha's and Bonita's ASMR pour clips — black screen, waveform sticker, phone mic close on the pour. No face, no studio.

Media slot — save the reference clip or image as assets/tt1-ref.mp4 in the project folder to attach it to this post.

Week 2 · Clip 2 · Proof

SOGGY IS CANCELLED.

🧪 Proof

0:12

Ordinary vs Kore. Meter hits 100%.

split screen

#KoreBitesChallenge #FoodTokNG

TikTok Clip · 0:12

Video Copy

Split screen, overhead. Left: ordinary akara bends with a dull thud, meter 60%. Right: Kore strip snaps clean, meter pops to 100% with a zoom on the snap frame. Text: which side are you?

Idea & Meaning

Twelve seconds, one loop, one rewound watch. The before-and-after snap is the Turtle Chips break-apart format rebuilt for akara, and loops are what TikTok rewards.

Full Caption

Which side are you? High protein, high fiber, no sugar. Part 2 is the street test.

Hashtags

#KoreBites#KoreBitesChallenge#FoodTokNG#NaijaFoodTok

Reference

Turtle Chips split-screen break-apart loop — twelve seconds, one rewatchable snap, meter graphic turning texture into a score.

Media slot — save the reference clip or image as assets/tt2-ref.mp4 in the project folder to attach it to this post.

Week 2 · Clip 3 · Packing

Pack an order with me — 100/500.

📦 Behind scenes

0:18

Five 20g packs in. Red sticker. Done.

#KoreBites #PackAnOrder

TikTok Clip · 0:18

Video Copy

Overhead hands only. Kraft box opens, five 20g packs drop in one by one with counter 1 to 5, red sticker seals it, register ding. Text: Batch 01 packing has started. 500 packs. Then silence.

Idea & Meaning

Packing videos signal real demand and real scarcity at once. Honey Butter Chips sold out because the shortage was visible, and Tabitha's discovery boxes turn packing into content. Hands only, no face needed.

Full Caption

Batch 01 packing has started. 500 packs, then silence. WhatsApp link in bio to reserve.

Hashtags

#KoreBites#PackAnOrder#SmallBusinessNG#NaijaSnacks

Reference

Tabitha's discovery-box packing videos plus Honey Butter Chip's visible-shortage effect — hands-only packing with a running counter signals demand and scarcity at once.

Media slot — save the reference clip or image as assets/tt3-ref.mp4 in the project folder to attach it to this post.

Weeks 3–4

Dare and drop

Week 3 · Challenge · Duets open

30-SECOND KORE CHALLENGE.

🏆 Challenge

0:30

How many in 30 secs? Duet to win a carton.

timer overlay

#KoreBitesChallenge #NaijaFoodTok

TikTok Challenge · 0:30

Video Copy

Timer overlay counts down from 30. Handful of Kore, crunch counter ticks with every bite. Final score freezes big. Text: your turn. Duet this. Most views wins a carton and a feature.

Idea & Meaning

The dare is the distribution. Buldak's Fire Noodle Challenge carried Samyang across the world on other people's videos, and Indomie's Eat and Win proved Nigerians enter when the prize is real. The carton is the fuel.

Full Caption

How many in 30 seconds? Duet to win a full carton. Rules pinned in comments. No sugar crash, just crunch.

Hashtags

#KoreBitesChallenge#KoreBites#NaijaFoodTok#ChallengeNG

Reference

Buldak's Fire Noodle Challenge duet mechanics plus Indomie's Eat and Win prize logic — timer overlay, crunch counter, carton prize for most views.

Media slot — save the reference clip or image as assets/tt4-ref.mp4 in the project folder to attach it to this post.

Week 3 · Clip 5 · Duo

Mummy said akara is akara…

🎥 Reaction

0:20

…until this. Send to your mum.

pidgin captions

#KoreBites #NaijaMum

TikTok Clip · 0:20

Video Copy

Mum, firm: akara is akara. First bite, pause, second piece. Gen-Z: told you. Both laugh. Mouths and hands only, Pidgin auto-captions, shocked zoom on the crunch.

Idea & Meaning

The generation clash travels further than any single demo. Indomie speaks to mums and kids as two buyers of one pack; this clip does the same in twenty seconds and the send-to-mum CTA pushes it into family chats.

Full Caption

Send this to your mum. Full street test on Facebook, link in bio.

Hashtags

#KoreBites#NaijaMum#TasteTest#NaijaFoodTok

Reference

Indomie's mum-and-kid two-buyer split, rebuilt for vertical — twenty seconds, mouths and hands only, Pidgin auto-captions, shocked zoom on the crunch.

Media slot — save the reference clip or image as assets/tt5-ref.mp4 in the project folder to attach it to this post.

Drop

Week 4 · Clip 6 · Price slam

PRICE SLAM. Less than gala + malt.

📣 Drop

0:10

Hand slams the 20g. Price pops. Map flashes.

countdown on

#KoreBites #NewSnackAlert

TikTok Clip · 0:10

Video Copy

Hand slams the 20g pack on the table. Red price burst pops with a crunch zoom. Nigeria map flashes Lagos, Ogun, Oyo. Countdown sticker: out Friday. Follow so you do not miss.

Idea & Meaning

Price plus place plus urgency in one loop. Checkers and Beloxxi both won on small-sachet price ladders that anyone can try, and the gala-plus-malt anchor makes 20g feel like pocket money, not a decision.

Full Caption

Less than gala + malt. Out Friday, Lagos, Ogun and Oyo first. Follow so you do not miss the map.

Hashtags

#KoreBites#NewSnackAlert#NaijaSnacks#AkaraChips

Reference

Checkers and Beloxxi small-sachet price ladders — price burst, shop map and countdown in one loop so 20g reads as pocket money, not a decision.

Media slot — save the reference clip or image as assets/tt6-ref.mp4 in the project folder to attach it to this post.